What is an Email Marketing Specialist?
An email marketing specialist is a digital marketer who focuses on crafting, sending, and optimizing email campaigns to boost customer engagement, lead generation, and conversions. With the right email marketing specialist resume template, you can highlight your ability to write persuasive content, manage tools like Mailchimp or Klaviyo, and analyze performance data.
How to Write an Email Marketing Specialist Resume
A clear structure will make your resume shine. Here’s how to optimize your email marketing specialist resume template to impress hiring teams:
1. Read the Job Description Thoroughly
Every job is different. Review the posting for key phrases and must-have skills, then tailor your email marketing specialist resume template to mirror the language and responsibilities in the listing.
2. Research the Employer
Before updating your resume, learn about the company’s tone, email style, and audience. This will help you write a resume that feels in line with your brand.
3. Include Your Contact Information
Your resume should start with clean contact information, including your name, phone, email, LinkedIn, and portfolio of email work if applicable.
4. Write a Resume Summary
Include a 2-3 sentence summary that presents you as a results-oriented professional. Your resume should reflect a mix of creativity and performance-based accomplishments.
5. List Your Education
Include degrees, certifications, and relevant training. Whether you studied marketing or took email-specific courses, include them in your resume to show your background.
6. Outline Your Experiences
List your roles in reverse chronological order and include measurable results. In your resume, mention things like increasing open rates or running successful drip campaigns.
7. Highlight Your Skills
For technical skills (e.g., CRM tools, HTML, A/B testing) and soft skills (e.g., collaboration, time management), create a separate section in your resume.
8. Consider Additional Information
Freelance projects, side hustles, or passion newsletters? Add them. Your resume should include all relevant accomplishments, even outside of your full-time job.
9. Edit and Format Thoroughly
Make sure your resume is scannable, professional, and typo-free. A polished email marketing specialist resume template shows that you take pride in presentation—just like in your email campaigns.
Email Marketing Specialist Resume Template
Resume Example for an Email Marketing Specialist
[Your Name]
[Email | Phone | LinkedIn | Portfolio]
Summary
Email marketing specialist with 4+ years of experience designing and executing email campaigns that improve customer engagement. Adept in automation, analytics, and list segmentation.
Experience
Email Marketing Specialist | BrightWave Digital | 2021–Present
– Managed weekly newsletter with 50K+ subscribers, increasing CTR by 22%
– Executed A/B testing strategies to improve open rates by 18%
– Integrated Salesforce with Mailchimp for smoother campaign reporting
Education
BS in Digital Marketing | ABC University
Skills
Campaign Strategy, ESPs (Klaviyo, Mailchimp), Analytics, Segmentation, Copywriting, HTML, CRM tools
